2026 Will Be The First AI-Native Holiday Season. Is Your CX Ready?

Robot Santa Claus watching over his robot elves.

From early TV advertising all the way to e-commerce, holiday shopping has always evolved alongside technology. Then smartphones changed where and when customers shopped. Omnichannel retail blurred the line between digital and physical experiences, and now, AI is beginning to sit across all of them. There’s no denying that AI seriously influenced the 2024 and […]

The New Battleground in Automotive Customer Experience

Cartoon image of a service interaction in front of an auto retailer

Automotive service brands are operating in a changing market. On one hand, demand is strong. Vehicles are staying on the road longer, maintenance needs are growing, and service visits are becoming a larger part of the automotive customer experience. On the other hand, with access to more information and choices than ever, customer loyalty is […]

IntelliShop Named A Best Mystery Shopping Company

1st place medal reading Best Mystery Shopping Company

Choosing the best mystery shopping company is not just about finding someone who can send evaluators into the field. For enterprise brands, the right partner needs to do more. They need to deliver reliable field execution, objective customer experience data, strong reporting, responsive support, and a clear path from insight to operational improvement. The best […]

3 Things to Do About Customer Survey Stagnation in 2026

Customer Survey Stagnation

Customer satisfaction surveys are tried-and-true. For years, they have been the default way enterprises measure customer experience. CSAT, NPS, and post-interaction surveys are familiar, scalable, and easy to deploy, but with customer survey stagnation on the rise, many enterprise CX leaders are starting to ask a harder question:  If our survey scores are consistently high, […]

How Internal and Competitive Pricing Audits Are Changing the CX Landscape

Piggy bank pricing audits

How are you priced relative to your competition? How sure are you of the answer? How frequently do you utilize pricing audits, and how rigorous is the measurement?  Pricing has become one of the most visible expressions of your brand. It shapes how customers interpret value, fairness, and trust. It influences whether they perceive you […]

A Takeaway From ‘Back To Starbucks’: Enterprise CX Requires Enterprise Measurement

High-profile CX turnarounds, like Starbucks’ recent “Back To Starbucks” push to refocus on instore experience, have many lessons to teach customer experience leaders. Under CEO Brian Niccol, the company has invested heavily in improving its in-store experience: more comfortable seating, ceramic mugs for dine-in guests, faster drink handoffs, better food availability, and renewed expectations around […]

Why Every Brand Needs to Invest in Online Review Management

Google Search Platform

In today’s digital landscape, a customer forms an opinion about your brand long before they ever visit a location. Reviews, Google search results, and social conversations now influence purchasing decisions more than traditional advertising ever has. With 95% of consumers reading online reviews before they shop, and 58% willing to pay more for a brand […]