Competitive Intelligence

What to Expect from Competitive Intelligence

Full, detailed, and easy to follow action plans. That’s what you should expect from competitive intelligence. Anyone can just pull a report that says, “here’s how many tweets your competition posted last month.” But that doesn’t provide anything important.

But what if you had a report that told you, “Your competitor launched a new product last month. Here’s their marketing plan, here’s how it’s being received, and here’s how you can pivot and steal their thunder.”

In an age when reaction is just as important as action, knowing what your competition is doing is the key to reacting well.

Competitors Count

Know exactly who your competitors are at a local level. What's being said about them. What's being said about you vs. them. Why customer like them more, or less. Then, use all that to your advantage.

Sports teams always have a great advantage in competitive research - they can watch video of past games to know what their competitors do. We can bring you something similar in the world of social media - know exactly what's being said about your competitors, why customer do or don't like them, and how you can capitalize on that information.

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Benefits of Competitive Intelligence

Keep On Top of ALL Reviews

We can automatically pull local competitors for each of your locations within a 10 mile radius. With that we can stay abreast of what's going on and what their customers think. Are they doing well? Are they starting to slip? You will know why. More than the "why" you will know what you can do about it to make sure you're always moving forward.

Better Intelligence = Better SEO

When you compete online for ranking you can’t just focus on what you do. You have to focus on what others are doing and how you can do it better. It’s all about authority. When you’re fully aware of what everyone is doing then you can move to ensure you’re the be-all-end-all of authoritative experts, improving your SEO and increasing sales.

Social Listening is Baked In

Every tool, every methodology, every asset we apply to social listening…we turn it on your competition. You’ll know who they’re engaging with and how. What they’re saying and how they’re doing. You’ll be on top of them and watching in ways you (and they) didn’t know were possible.

Don’t Just Get Data – Get a Plan

Data is only as good as what you do with it. With IntelliShop, we make certain not to just dump data on you, only to have it wind up filed away and forgotten. We'll provide you customized plan you can pass on and disseminate through your business to build action items around. We make sure you are not just “in the loop”, you’re in control.

Why is IntelliShop the Best

A Team, not a tool

We are your Team, a partner deeply caring about your success. We report on what’s going on but we provide a plan for moving forward. Plus, with your team in place we can monitor your brand 24/7 – 365. Nothing goes unseen.

Holistic Ability

Our comprehensive tools provide the most holistic analysis of online reviews and social media conversations. If you're a client of our other services, we will integrate all the data to get a 360' view of your customer experience.

Deep Industry Knowledge

We’ve worked with all manner of retail and service industry brands. Our knowledge works together and coalesces into a full service and wide-ranging array of solutions to bring you success.

Analytics You Can Understand

We understand the value of time. Everything we find and see has to be easy and simple to digest and work with. We’ve been on your side of the table. We know exactly what you need to get the most from your information.

Competitive Intelligence Moves You Forward

Competitive intelligence peels back the curtain and gives you an inside look at what's happening for your primary competitors. But you don't have to stop there. We find the opportunities that you can use to your advantage.

Once we know what the opportunities are, we deliver them to you, turning you loose with detailed information and knowledge. Your marketing plans and even products can adapt to succeed.

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Extremely Pleased

We have been extremely pleased with the program and support we have been receiving from IntelliShop.