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Gather some practical tips, stay up to date with the latest in customer experience, and learn what we’re paying attention to at IntelliShop.
Is Mystery Shopping About To Get Less…Mysterious?
IntelliShop, the Perrysburg, Ohio, company known for its roster of 1 million-plus mystery shoppers with clients in industries like health care, banking, restaurants, real estate, museums and more, is rolling out a new Brand Standards and Compliance division. Among its focuses –...
How to Calculate Customer Experience ROI
There’s no question that providing an exceptional customer experience can yield a great return. Yet, it can be challenging to quantify the value of your investment. Every company is different, so although there are some universal components that make up an exceptional...
How to Leverage Competitive Auditing to Make Customer Experience Your Key Brand Differentiator
In today’s marketplace, why do customers choose you over your competitors? For many, customer experience is the deciding factor. Walker reports that in 2020, customer experience has overtaken price and product as the key brand differentiator. According to the Wall Street...
Fake Reviews: How to Spot Them and What Actions Your Business Can Take
Online reviews have become a powerful tool in convincing a customer to buy (or not to buy). In fact, customers are willing to spend 31 percent more with businesses that boast excellent reviews, while 94 percent of consumers say a negative review can convince them to avoid a...
Abandoned Carts: How Your Return Policy Affects the Customer Experience
The end goal of any customer journey goes beyond completing a purchase. The post-purchase experience can be just as important as the purchase itself, so it’s crucial that the purchase meets the customer’s expectations. Unfortunately, that’s not always the case. Your return...
How IoT Can Enhance Your Customer Experience
Brands are increasingly creating automated worlds for customers through the Internet of Things (IoT). Simply explained, IoT refers to a physical device that is connected to the Internet, giving it the capability to collect and share data. From smart devices to wearable...
What Makes a Great Customer Experience Leader?
Customers are constantly increasing their expectations for brands. According to Salesforce, 66 percent say it takes more for a company to impress them with new products and services than ever before. When you look at the companies that boast some of the best customer...
How In-Store Execution Can Affect Your Retail Customer Experience
Thanks to the rise of e-commerce, shopping around for the best products and prices is easier than ever. Yet, when it comes to choosing brands, Walker says customer experience has overtaken price and product as the key differentiator. In order to compete with traditionally lower...
How to Create a Life-Long Resident
When looking for a place to call home, residents have a never-ending list of requests; however, depending on how friendly your manager is, the probability that they may settle for your property, increases slightly. The customer experience in the property management vertical can...
Don’t be a Victim of Common Mystery Shopping Scams
Mystery shopping has long been used for market/customer experience research. Unfortunately, there are as many consumer scams as there are legitimate market research companies. Therefore, consumers who are interested in mystery shopping are advised to thoroughly research any...
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